THE PULSE: Real Talk, Rebuilds, and the Relentless Drive Behind the Brand

This isn’t just episode one—it’s a full-spectrum behind-the-scenes dive into what’s really happening at The Determined Society. In this premiere of The Pulse, TDS co-founders Shawn French and Pat Sitkins break format and pull back the curtain—unfiltered, unscripted, and unapologetically honest. *They dig into:* -The origin story of TDS—from Facebook lives to Jay Leno -Motivation vs. Determination (and why most people confuse the two) -How physical health unlocked everything for Shawn -The hard calls, the near-collapse moments, and the full-on brand rebuilds -Building “The Frequency” playlist—how music became a bridge between episodes, guests, and legacy You’ll also hear behind-the-scenes stories from June’s whirlwind including: -Atlanta with Eric Thomas, Brandon Burns, Jeremy Anderson, Inky Johnson & the NLS crew -Hollywood conversations with Jeff Leach, Jamie Kennedy, Robert Schwartzman, and Kate Gersten -The real reason TDS keeps evolving—and why most people quit when it gets hard This is the heartbeat of what drives the show forward. The mission. The mess. The moments no one sees. If you’ve ever felt like quitting, questioned your momentum, or needed a reminder that you're not behind—this one is for you.

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