Fast Company Innovation Festival 2022: Ethiopia Habtemariam, Jamal Watkins, and Mark Smucker

We're taking a look back on our 2022Innovation Festival.

Today's episode looks at how heritage brands are staying relevant. Tune in to hear what former Motown Records Chairwoman and CEO Ethiopia Habtemariam, NAACP SVP of Strategy and Advancement Jamal Watkins, and The J.M. Smucker Company President and CEO Mark Smucker have to say about creativity, innovation, entrepreneurial thinking and a willingness to disrupt themselves.