Show Notes
Before founding Bayer Strategic Consulting, Mark Bayer led communications on Capitol Hill for nearly two decades—helping politicians cut through noise, make arguments stick, and win support under pressure. These days, he brings that hard-earned clarity to a new crowd: scientists, researchers, and PhDs who need to get their message across in rooms that don’t speak science. In Part One, Mark unpacks why so many highly educated experts still struggle to connect—and why messaging isn’t ab...