Show Notes
Entrepreneurship became Tara LaFerrara’s way forward after she got laid off from her corporate job and had to decide whether her fitness and content creation side hustle could become a real business. With a small online following and plenty of uncertainty, she learned the ins and outs of business operations, ultimately scaling her $99 programs into a seven figure fitness brand. In this episode of How We Profit, Tara shares the realities of building a coaching business from scratch, how she bounced back after a six figure mistake, and the strategies that helped her generate multiple income streams as a creator entrepreneur.
In this episode, Hala and Tara will discuss:
()Introduction
()How Tara’s Business Makes Money
()Going All-In on Entrepreneurship
()Converting Followers Into Paying Customers
()App vs. Coaching Business Economics
()Niching Down to Women 35+
()Building the Broads App
()Using Webinars to Drive Sales
()Pricing Creator Brand Partnerships
()Scaling Beyond Founder Bottlenecks
Tara LaFerrara is the founder of Broads, a fitness app and coaching company. She is a personal trainer, creator, and host of the Broads podcast, where she blends fitness education with a bold, relatable approach to women’s health and wellness. Through her platforms, Tara offers one-on-one coaching, group programming, and app-based workouts designed especially for women 35 and older.
Sponsored By:
Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting
Shopify - Start your $1/month trial at Shopify.com/profiting.
Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting
Remitly - Transfer money internationally across 100+ currencies with no hidden fees. Download the Remitly app or visit remitly.com to get started. Use code BUSINESS to get a $100 bonus after you send $300 or more. New customers only.
Prolon - Reset your body with Prolon’s five-day plant-based program. Go to ProlonLife.com/PROFITING for 15% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program.
Northwest Registered Agent - Get a complete business identity with Northwest. Visit northwestregisteredagent.com/YAPFree and start using free resources to build something amazing.
Cash App - If you’ve been curious about bitcoin but haven’t made the jump yet, Cash App makes it easy. Sign up at https://click.cash.app/ui6m/qmgmlraz
For a limited time, new customers can get $10 added to their balance. Just use code CASHAPP10 when you sign up, and—don’t forget this part—send at least $5 to a friend in the first two weeks. Terms apply. Cash App is a financial services platform, not a bank. Banking services provided by Cash App’s bank partner(s). Bitcoin services provided by Block, Inc. brand. For additional information, see the Bitcoin disclosures at cash.app/legal/podcast
Resources Mentioned:
Tara’s Website: taralaferrara.com
Tara’s Instagram: instagram.com/taralaferrara
Tara’s TikTok: tiktok.com/@taralaferrara
Tara’s Podcast, Broads: bit.ly/Broads-apple
Active Deals - youngandprofiting.com/deals
Key YAP Links
Reviews - ratethispodcast.com/yap
YouTube - youtube.com/c/YoungandProfiting
Newsletter - youngandprofiting.co/newsletter
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
Social + Podcast Services: yapmedia.com
Transcripts - youngandprofiting.com/episodes-new
Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Solopreneur, Networking
Learn more about your ad choices. Visit megaphone.fm/adchoices