You Deserve Better Towels

Our expert demystifies towel shopping—from plush terry to spa-like waffle—and reveals why that soft store feel is deceptive. Plus care tips to make them last.

Guest: Staff senior writer Jackie Reeve

Products We Recommend:

• Top terry cloth towels: Frontgate Resort Collection Bath Towel
• Budget terry cloth towels: Threshold Spa Plush Towel
• Upgrade terry cloth towels: Riley Spa Bath Towel
• Budget waffle towels: Casaluna Waffle Bath Towel
• Upgrade waffle towels: Onsen Waffle Bath Towel
• Upgrade peshtemal towel: Coyuchi Mediterranean Organic Towel
• Also great (cheaper) peshtemal towel: Huckberry Mediterranean Turkish Towel
• Jackie loves: Sugoi Mart Japan KitKat Variety Pack

Additional Reading:

• The 5 Best Bath Towels of 2025
• The 4 Best Beach Towels of 2025
• All My Houseguests Ask Me About My Towels by Daniela Gorny
• More about Frontgate Resort Cotton Bath Towels

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more›

 

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The Wirecutter Show is executive produced by Rosie Guerin and produced by Abigail Keel.Engineering support from Maddy Masiello and Nick Pitman. Episodes are mixed by Catherine Anderson, Efim Shapiro, Rowan Niemisto, Sophia Lanman, and Sonia Herrero. Original music by Dan Powell, Marion Lozano, Elisheba Ittoop, and Diane Wong. Wirecutter’s deputy publisher and general manager is Cliff Levy. Ben Frumin is Wirecutter’s editor-in-chief. Hosted by Rosie Guerin, Caira Blackwell and Christine Cyr Clisset.

 

Find edited transcripts for each episode here: The Wirecutter Show Podcast