![4 INSTANT Ways to Increase Social and Email Engagementš® [White Space is Secret Sauce!] Jayās SCOOP | Ep. 350 by GURU Media Hub](https://assets.podcst.app/?p=https%253A%252F%252Fartwork.captivate.fm%252Fcc2552e9-ff79-4b70-a1f9-d5391cc6c2ea%252FCn-wk_l02p6VZcHdSz0PS7YR.jpeg)
4 INSTANT Ways to Increase Social and Email Engagementš® [White Space is Secret Sauce!] Jayās SCOOP | Ep. 350
from Do This, NOT That: Marketing Tips with Jay Schwedelson
by GURU Media Hub
Published: Fri Jun 06 2025
Show Notes
In this episode of Do This, Not That, host Jay Schwedelson shares simple but overlooked email and social tacticsāfrom skipping preheaders to breaking up text for more white spaceāand gets honest about his doctorās visit.
=================================================
Best Moments:
()Easy tactics youāre not using for email and social
()Have you ever tested no preheader?
()No preheader lifts open rates by 12ā14%
()Try just one call to action button
()One CTA = 3x more clicks
()Four+ lines of text drops clicks by 20%
()LinkedIn: use enters to force āmoreā clicks
()Instagram carousels: add minimalist slides
()Why do I lie to my doctor?
=================================================
Check out our 100% FREE + VIRTUAL EVENTS! ->
EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025
RegisterHERE: https://www.eventastic.com/Registration
Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!
Register here: www.GuruConference.com
=================================================
Check out Jayās YOUTUBE Channel: https://www.youtube.com/@schwedelson
Check out Jayās TIKTOK: https://www.tiktok.com/@schwedelson
Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/
=================================================
AND donāt miss out on this awesome FREE upcoming Quick Hit!
Marigold: Should I Switch Email Platforms? 5 Truths & Myths!
6/24 11am ā 12pm ET.
Register HERE: https://www.linkedin.com/events/7325947932031991808/comments/
=================================================
MASSIVEthank you to our Sponsor, Marigold!!
Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.
Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).
Claim your offer now at jayschwedelson.com/emma