What’s Up THIS WEEK: Micro Events WIN Summer 🧃+ TikTok Trends GONE WRONG 😱 | Ep. 343
from Do This, NOT That: Marketing Tips with Jay Schwedelson
by GURU Media Hub
Published: Tue May 27 2025
Show Notes
In this episode of Do This, Not That, host Jay Schwedelson dives into the rising popularity of 15-minute micro events for marketers, the early arrival of holiday campaigns, OpenAI's new hardware ambitions, and the best and worst TikTok trends making waves this week.
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Best Moments:
()Micro events in the summer is where it is at
()15-minute micro events have a 60% higher show up rate
()LinkedIn desktop max video upload is 15 minutes
()Instagram Live drop-off after 15 minutes is 70%
()Holiday campaigns are launching now in June
()OpenAI teams up with Apple’s former hardware design legend
()AI pin device expected within 24 months
()Jennifer Aniston producing 9 to 5 reboot, Dolly Parton won’t star but approves the script
()Students lighting Chromebooks on fire for TikTok trend
()Sprite launches “Sprite + Tea” based on viral social trend
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