Beyond the Book: David Cavanagh’s Smart Author Strategy Using QR Codes and Lead Magnets

In this insightful episode of The Amazing Authorities Podcast, host Mitch Carson interviews international speaker, internet marketer, and author David Cavanagh, a true pioneer of using books as branding tools and business boosters.

David shares how he went from speaking on stages around the world to writing over a dozen books—not to sell, but to open doors. You'll discover how to use books as marketing weapons, not just manuscripts. From embedding QR codes to transforming simple chapters into perceived high-value giveaways, David’s strategies will shift how you think about publishing and positioning.

Plus, you'll hear real-world examples of how authors can turn their content into lead magnets, climb Amazon bestseller lists, and even generate affiliate revenue—all without relying on traditional book sales.

🔑 You’ll learn:

• Why most authors never profit—and how to flip the script

• How mini-books can get you on big stages and command premium prices

• The magic of QR codes and dynamic landing pages for lead capture

• What makes an effective book title and structure (and how to use AI to refine it)

• How to multiply your audience through collaborative publishing

If you’re ready to turn your expertise into influence—and your books into revenue-generating tools—this episode is a must-listen.

David Cavanagh is an internationally acclaimed Internet Business Coach and keynote speaker. Since 2004,he has empowered business owners globally, teaching strategies for generating leads, conversions, and top Google and YouTube rankings. As founder of Best Coaching Program LLC, David has shared platforms with industry icons like Jim Rohn and Jay Abraham. With over 30 years in sales, marketing, and coaching, he has generated millions in revenue and mentored leaders across 17 countries. Known as "The Coaches' Coach," he elevates top business coaches worldwide.

You can find David Cavanagh here:

https://www.davidcavanagh.com/

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If you like this episode, don't forget to check the following links:

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My Amazom Book Links:

The Amazing Authors of Singapore: https://a.co/d/cp9KjC1

The Silent Salesmen: https://a.co/d/b4eqa2D

If you're serious about publishing and selling more books on Amazon, you need the right data.

That’s why I use Publisher Rocket—it’s like having a book marketing expert in your pocket:

https://mitchauthor--rocket.thrivecart.com/publisher-rocket-mitch-author/5e8f51fc1dd46/