Grow, Scale & Exit: Marcia Riner’s Smart Strategies to Boost Profit & Build a Legacy

In this tactical and entertaining episode of The Amazing Authorities Podcast, host Mitch Carson sits down with business growth strategist, podcast host, and author Marcia Riner to discuss the mindset, systems, and strategic moves business owners need to grow, scale, and ultimately exit their companies profitably.

With decades of consulting experience and her own podcast, Profit with a Plan, Marcia reveals how small, intentional changes can drive massive financial outcomes. From handling difficult clients and navigating internal team politics to using pricing, packaging, and AI to boost bottom lines—this episode is filled with practical insights and memorable stories (including one about a $10 bottle of wine and the psychology of luxury!).

You’ll learn:

• Why strategic pricing and incremental changes outperform massive overhauls

• How to reduce costs while increasing perceived value for clients

• The key systems every business should have before thinking about an exit

• How AI can act as a low-cost, 24/7 employee in any business

• The mindset shift required to stop trading time for money—and build true legacy

Whether you’re preparing to scale or just starting to systemize, this episode is a goldmine of growth advice from someone who’s helped business owners get real results.

Marcia Riner is a profit strategist, CEO of Infinite Profit®, and the creator of the Profit Booster® Growth Agency. With over 25 years of experience helping growth-minded business owners increase revenue, streamline operations, and improve business valuation, she’s known for delivering bottom-line results without fluff.

Through her signature consulting frameworks and hands-on agency support, Marcia helps service-based entrepreneurs build smarter, more scalable businesses. Her clients walk away with strategic clarity, simplified systems, and measurable profit improvements.

As the host of the PROFIT With A Plan podcast and founder of the Profit Booster® Monetization Hub, Marcia also helps podcasters, speakers, and personal brands turn visibility into consistent revenue with automated lead systems that actually convert.

When business owners are ready to stop spinning their wheels and start making intentional, profitable moves—they turn to Marcia.

You can find Marcia Riner here:

https://www.marciariner.com/

https://www.linkedin.com/in/marciariner/

https://www.instagram.com/marciariner/

https://www.youtube.com/profitwithaplan

https://www.facebook.com/MarciaRiner/

Growth and Marketing Audit and a 30-days free trial to the Profit Booster Monetization Hub. https://ProfitBooster.Biz/trial

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